URLX
Development data

Methodology URLX-FV-0.1 · development

Valuation Analysis — roku.com

Every step below is computed by the valuation service from the stored measurement. Nothing on this page is a hand-entered number.

Illustrative / Development Data

URLX Fair Value™

$1,636,800,000

Low estimate

$1,227,600,000

Base

$1,636,800,000

High estimate

$2,046,000,000

Calculation trace
Monthly revenue (input)$25.00M
Annualised revenue$300.00M
URLX Score™74
Base multiple4.96×
Revenue growth+10.0%
Growth adjustment1.10×
ConfidenceMEDIUM
MethodologyURLX-FV-0.1
URLX Fair Value™ over time
URLX Fair Value™Company Market Reference
Score components
Traffic76
Revenue84
Growth72
Engagement62
Digital Strength60
Business Quality80

Methodology notice

URLX-FV-0.1 is an initial transparent prototype methodology used for engine development. It is not a validated financial valuation model. Roku's market capitalization is a reference point only, not a market price for roku.com.

Read the methodology →