URLX Status
PUBLIC COMPANY VERIFIED
Illustrative / Development DataURLX Score™
Asset strength composite · methodology URLX-SC-0.1
URLX Fair Value™
$131,601,600,000
Low estimate
$98.70B
Base
$131.60B
High estimate
$164.50B
Valuation confidence
MEDIUM
Company market reference
$120.00B
Methodology version
URLX-FV-0.1
Company Market Reference is Booking Holdings's market capitalization, shown to study the relationship between the Internet property and the listed company. It is not a market price for the Internet property — no URL market exists in Phase 1.
In plain language: URLX takes the measured monthly Internet revenue, annualises it, then applies a multiple that rises with the URLX Score™ and an adjustment that reflects how fast revenue is growing. The low and high estimates sit 25% either side of the result.
Development methodology — URLX-FV-0.1 (score URLX-SC-0.1). This is a transparent prototype, not a scientifically validated valuation model.
Open this panel to see how each category contributed to the overall URLX Score™.
Verification indicates the status of information reviewed by URLX. It does not eliminate investment risk.
Traffic → Source → Collection date → Transformation → URLX metric → Score → Valuation. Every measurement records where it came from.
Status and confidence are separate: a figure can be ESTIMATED with MEDIUM confidence, or VERIFIED with HIGH confidence.
Health status is recorded for data architecture purposes. No automated restrictions are applied in this phase.
No provenance records are stored for this Internet property yet. They are written whenever a measurement is stored through the engine.
Numbers that must never be confused
URLX Fair Value™
$131.60B
Engine estimate of the Internet property's worth.
Company Market Value
$120.00B
Market capitalization of Booking Holdings.
Future URL Market Price
NOT AVAILABLE
No URL market exists. Future phase only.